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Jun 1, 2010
United States
Begins at: 11:00 AM
Duration: 1 hour

Online surveying remains the most popular ways to collect customers’ opinions and preferences. With almost two billion people on the Internet – and the number increasing exponentially – that’s hardly surprising. However, that leaves close to five billion who are not online. So when it comes to broadening reach and getting a wider view – ensuring that people´s opinions count regardless of their location – researchers need to reach locations or people with a very limited internet connection – or none at all.

In this webinar, we explore how to get people’s opinions, whether or not they have an Internet. We look at creating Web surveys that respondents really want to fill out – and how you can leverage that same survey and deploy it through tablet PCs to reach people in locations without a fully developed telecommunications infrastructure.

See first-hand why IBM® SPSS® Data Collection technology received the highest customer satisfaction scores in a survey by Market Research Careers.

View the archived recording. At the SPSS - Webex site, please select "View Recording" at the bottom of the screen. You may need to download the Webex Player in order to view and listen to the recording.