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Visit the Predictive Analytics Resource Site

If you missed a session or want to share your knowledge with colleagues, the Predictive Analytics Resource Site is your one-stop resource for all things predictive analytics. Download white papers, gain access to session presentations, and view real-life videos of how predictive analytics helps transform organizations like yours.

General Sessions

Business Analytics Featured Keynotes

Rob Ashe, General Manager
Business Analytics, IBM
Join Rob Ashe to hear the latest update on Business Analytics and hear about the next generation of IBM Cognos software. Understand how new innovations from IBM Business Analytics will change how organizations make decisions, allocate resources, predict and plan the future – and ultimately their competitive advantage. Rob will share the Business Analytics vision, walk through the key innovations and speak to customer successes. See Cognos software in action and hear about advances in the Cognos platform. Find out about what can enable you, and your organization the freedom to see more, do more – and make the smarter decisions that drive better business results. Don’t miss it!
Les Rechan, Vice President
WW Sales, Services & Solutions
Business Analytics, IBM
In this keynote, Les Rechan will share how analytics driven organizations are anticipating and shaping business outcomes. Recently completed CFO, CIO, and CEO studies give vital insights into proven, leading analytic practices that deliver exceptional economic performance. The rich portfolio of IBM Business Analytics solutions are transforming decision making in Finance, HR, Customer, and Operations. See demonstrations relevant to CFOs and the teams that support them including what-if scenario modeling, predictive analytics, enterprise planning, risk management, and an effective analytic application foundation that can set your organization apart from the competition. Don't miss your chance to put business analytics to work.
Deepak Advani, Vice President
Predictive Analytics, IBM
Join Deepak Advani to hear how SPSS and Predictive Analytics has become a central part of IBM's analytics strategy and a core component of the Smarter Planet. Organizations are still relying on ad-hoc and misguided intuition to make or automate crucial decisions. Looking at the full customer experience, Mr. Advani will discuss how, by embedding Predictive Analytics in key business processes, organizations can make data-driven decisions that dramatically improve outcomes. He'll also showcase IBM SPSS Decision Management, a breakthrough Predictive Analytics technology. Then you will hear how social media analysts and Decision Management practitioners are leading their respective industries by implementing these innovative technologies today.

Information on Demand

Kick off each day with powerful and informative General Sessions which include these exciting featured speakers:

Arvind Krishna, General Manager
Information Management Software
IBM Corporation
Information Management Software Division which includes database, data warehouse, information integration, master data management, integrated data management and associated software. Dr. Krishna is responsible for the revenue, development, strategy, and ecosystem of the Information Management business, a multibillion dollar market.
Rob Ashe
General Manager, Business Analytics
IBM Corporation
Rob is responsible for the strategic vision, direction and day-to-day operations of the Business Intelligence and Performance Management segment within Information Management. He is a principal architect and evangelist of the company’s vision for performance management, and is a driving force behind the implementation of a performance management strategy at IBM.
Ron Ercanbrack
Vice President and
General Manager
Enterprise Content Management
IBM Corporation
Ron Ercanbrack is the Vice President / General Manager IBM’s Enterprise Content Management (ECM) business. As senior executive for ECM, Ercanbrack heads the company's development, marketing, sales, client support and consulting services organizations to promote growth through a strong customer-centric strategy. He is responsible for the ECM portfolio of products through both direct and indirect channels.
Robert LeBlanc, Senior Vice President
Middleware Software IBM Corporation

 

 

 

 

 

In this role, he has global responsibility for driving the strategy and management of the industry-leading capabilities that build, manage and run our middleware. This includes Application & Integration Middleware, and the Information Management, Rational, and Tivoli portfolios. Previously, Mr. LeBlanc was general manager, Worldwide Software Sales, IBM Software Group.

Bob Picciano, General Manager
World Wide Software Sales, IBM Corporation
Bob Picciano is general manager, Worldwide Software Sales, IBM Software Group. In this capacity, he is responsible for overall sales strategy and management of a global business – accounting for about 40 percent of IBM’s profits -- with annual revenues of $20 billion. Mr. Picciano leads a worldwide software sales team of approximately 17,000 employees around the globe.
Mark Jeffries, Host
Communications Consultant
Former Merrill Lynch stockbroker Mark Jeffries has become a trusted adviser and communications consultant to some of the world’s largest and most successful corporations, agencies, accounting and law firms. He regularly appears as an image and communications expert on network television news, finance and lifestyle programs. He coaches many senior executives, CEOs, MDs, partne rs and sales teams, from clients across diverse industries and organizations.
Dr. Atul Gawande, Surgeon and Writer
The Checklist Manifesto:
How to Get Things Right
A surgeon and a writer, Dr. Atul Gawande is a staff member of Brigham and Women's Hospital, the Dana Farber Cancer Institute, and the New Yorker magazine. He speaks about the universal struggle to perform well -- what it takes to excel in any area of human endeavor. Dr. Gawande's most recent book, "The Checklist Manifesto: How to Get Things Right," makes a distinction between errors of ignorance (mistakes we make because we don't know enough), and errors of ineptitude (mistakes we made because we don't make proper use of what we know). Failure in the modern world, he writes, is really about the second of these errors.
Steven A. Mills
Senior Vice President and
Group Executive
Software Group
IBM Corporation
Steve Mills is a Senior Vice President and Group Executive, IBM Software Group. In this capacity he is responsible for directing the development, marketing, sales and support of IBM's software portfolio. IBM's software business contributes $22B of IBM's revenue and 40% of its profits. IBM's industry leading middleware products provide critical business integration infrastructure that powers more than 100,000 enterprises around the world.
Frank Kern
Senior Vice President &
Managing Partner
Global Business Services
IBM Corporation
Frank Kern is the Senior Vice President, IBM Global Business Services, which encompasses IBM’s consulting, systems integration and applications capabilities, with 2008 revenues of $19.6B and a workforce of more than 100,000 professionals worldwide. He was named to this position in January 2009 after leading IBM’s global sales and distribution organization, where he was responsible for revenue, profit and client satisfaction in the 170 global markets in which IBM does business.
Steven Levitt and Stephen Dubner
International Best-selling
Authors of Freakonomics and Superfreakonomics
 

 

 

 

 

 

With wry and unconventional insights, Levitt and Dubner offer story after story, with research backing each theory, that address ways to create behavior change and show what incentives work and don't work. FREAKONOMICS instantly became a cultural phenomenon. Hailed by critics and readers alike, it went on to spend more than two years on The New York Times bestseller list, having sold more than 4 million copies around the world, in more than 30 languages. Combining the empirical data characteristic of economics with witty, journalistic prose, Levitt and Dubner answer questions that veteran economists and scholars have declared unanswerable to explore the hidden side of everything. The book has won numerous awards and is now being made into a TV show and a documentary film; its way of thinking also lives on the popular FREAKONOMICS blog, which has been called “the most readable economics blog in the universe,” and is hosted exclusively on the The New York Times website. Levitt and Dubner's highly anticipated follow-up book, entitled SUPERFREAKONOMICS, was released on October 20, 2009.

Michael Rhodin
Senior Vice President
IBM Software Solutions
IBM Corporation
Mike Rhodin is Senior Vice President, IBM Software Solutions Group, one of two new groups created to increase IBM's alignment to marketplace opportunities. The Software Solutions Group focuses on integrated offerings that target high-growth areas such as business analytics, collaboration and industry solutions. Over the course of his 25-year career with IBM, Mike Rhodin has demonstrated a passion for helping IBM clients maximize their return on IT investment by simplifying the way people work and improving organizational performance.
Brenda Dietrich IBM Fellow &
Vice President IBM Research
IBM Corporation
Brenda Dietrich is an IBM Fellow and Vice President in the IBM Research Divisions. She leads IBM’s research activities in Business Analytics and Mathematical Sciences, and supports software products and consulting in these areas. She is responsible for both basic research in computational mathematics and related fields, and the development of novel business applications based on the application of mathematical models within industry.