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Case studies: Consumer Products

Stories listed alphabetically

Avis Europe plc - Leading car rental group leveraging IBM® SPSS® predictive analytics software to enhance insight into customer activity and achieve more profitable email marketing campaigns.

FDB - FDB gains new insight into Danish eating habits with IBM SPSS Text Analytics for Surveys.

PUMA North America - Athletic footwear and apparel company leverages ShowCase Suite® from IBM SPSS to dramatically reduce management reporting time.