[Skip Global Navigation]



Customers Home

Case studies: stories listed alphabetically

Here is a complete list of current stories:

Avis Europe plc - Leading car rental group leveraging IBM® SPSS® predictive analytics software to enhance insight into customer activity and achieve more profitable email marketing campaigns.

Babson College - Number-one college for entrepreneurship teaches hands-on data mining.

Banco Itaú Argentina - Optimizing customer cross-selling and acquisition strategies with predictive analytics.

Baruch College - How Baruch College successfully gains and retains students using predictive analytics.

Battelle - IBM SPSS Data Collection allows for multi-modal surveys without significant increases in costs or time.

BOCES - Board of Cooperative Educational Services (BOCES) provides data analysis services to help school districts improve and interpret student performance.

Boeing Employees' Credit Union (BECU) - Financial cooperative improves member satisfaction and access while managing risk.

Burke Inc. - Market research company grows Web-based business and improves direct communications.

Cablecom - Cablecom switches on to customer retention.

California Pacific Medical Center (CPMC) - CPMC uses IBM SPSS predictive analytics to support multi-disciplinary, data-intensive research projects.

CIPCO - Central Iowa Power Cooperative uses IBM SPSS Statistics to analyze critical pricing and load data.

Coinstar, Inc. - Coin conversion company selects the most profitable machine locations.

Corona Direct - Belgium's second largest direct insurance company increases long-term customer profitability by 20% using predictive analytics.

Credílogros - Credílogros Cía Financiera S.A., a credit and financial services company based in Buenos Aires, Argentina, uses IBM SPSS Modeler to make real-time risk assessments and has reduced delinquency on loan repayments by 20 percent.

DekaBank - DekaBank uses IBM SPSS software to improve individual customer contacts.

FBTO Insurance - Insurance company increases conversion rates by 40 percent while reducing mailing costs by 35 percent

FDB - FDB gains new insight into Danish eating habits with IBM SPSS Text Analytics for Surveys.

Financiera Familiar - IBM SPSS helps Paraguay bank reduce loan risk.

First Tennessee Bank - First Tennessee Bank sharpens marketing focus with IBM SPSS Modeler.

Globo.com - With IBM SPSS Statistics, Globo.com delivers the content Brazilian Web users want.

Greater Manchester Police - Police force establishes a community-based policing program.

Hamilton County Dept. of Education - Department improves student performance and school effectiveness through data mining.

HBOSA BankWest - BankWest adds another dimension to customer experience with IBM SPSS.

Independent Health - A forward-thinking health insurance company was looking for better ways to communicate information about wellness and disease management programs with its policyholders, so that they would choose the right type of medical care, at the right time and in the most efficient manner.

Infinity Property & Casualty - Infinity Property & Casualty Corporation (IPACC) deployed IBM SPSS to reduce its payments on fraudulent claims and improve its ability to collect payments from other insurance companies [Nucleus Research ROI Study].

Kent State University - IBM SPSS Statistics for Macintosh© facilitates research across computer platforms.

KTM Sportmotorcycle AG - KTM Sportmotorcycle AG uses IBM SPSS Data Collection to survey customers and exhibition visitors.

Länsförsäkringar - Swedish insurance company shifts from two nationwide direct marketing campaigns a year to 13 a day thanks to IBM SPSS predictive analytics software

MarketCast - MarketCast leverages IBM SPSS Reports for Surveys to create actionable information for the entertainment industry.

MedeAnalytics - MedeAnalytics employs IBM SPSS Modeler to help prioritize providers’ collection efforts.

Merck Sharp & Dohme - IBM SPSS helps pharmaceutical leader identify and meet the needs of physicians/patients.

New York University - University instruction improves students' preparation for the workforce.

Newcastle Building Society - Building society explores customer data with predictive analytics.

North American Healthcare Provider - North American Healthcare Provider turns to IBM SPSS Statistics to boost clinic performance and speed patient services.

Penn State New Kensington - A Penn State professor wanted to provide his Applied Psychology students with practical quantitative skills that would enable them to better compete in the job market. He looked for software commonly used in business that could make complex subject matter more accessible and easier to understand.

Powergen - Powergen uses IBM SPSS Statistics to analyze customer feedback.

PUMA North America - Athletic footwear and apparel company leverages ShowCase Suite® from IBM SPSS to dramatically reduce management reporting time.

Rabobank - Leading Dutch bank uses predictive analytics to lower its marketing costs and generate higher returns on direct mail and lead generation campaigns.

Richmond Police Department - Law enforcement agency uses IBM SPSS Modeler to increase public safety.

Rosetta Stone - Language-learning company provides innovative solutions to individuals, businesses, and schools.

Saint Anselm College - Giving students the data entry analysis skills needed for professional success.

Shenandoah Life Insurance Company - Insurance provider implements the ShowCase Suite® from IBM SPSS to improve customer service, reducing policy issuing time by twenty percent.

Telenet - Transforming a customer care call center to a sales outlet.

University of Ulster - University of Ulster teaches data mining to students

VTR GlobalCom - Chile's leading pay-TV provider leverages IBM SPSS software to dial down churn.

Wesley Research Institute - Independent, not-for-profit organisation uses IBM SPSS Statistics to enhance quality of care and improve patient outcomes by quickly and accurately analysing large volumes of data.

Wichita State University - Education - Helping Wichita State graduate students excel.

Wichita State University - Research - How IBM SPSS Statistics is helping transform institutional research at Wichita State.

Yamaha Motor Europe N.V. - Motorcycle manufacturer accelerates new product development with IBM SPSS data collection software.

Zorg en Zekerheid - Dutch firm reduces fraud investigations from weeks to days.