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White paper search results for: Telecommunications

Increasing marketing campaign profitability with predictive analytics - PDF file

Discover how predictive analytics can help your company move from large, unfocused marketing campaigns with low response rates to smaller, targeted campaigns that help you increase revenues and customer satisfaction. Download this executive report to find out how PredictiveMarketing enables you to optimize your outbound marketing campaigns to decrease costs while improving profits.

(PMWP)

Increasing Sales in Inbound Call Centers with PredictiveCallCenter - PDF file
As restrictions on outbound calling campaigns increase, and customers become increasingly resistant to unsolicited contacts, more and more companies are looking for ways to leverage inbound customer contacts, such as visits to branch offices and Web sites or calls to customer service centers. Though traditionally used to provide information and service to customers, inbound contact centers offer a wealth of opportunities for cross-selling, retention, and lead-generation. Download this white paper today to learn how PredictiveCallCenter can help you turn your inbound call center into a profit center. (PCCWP)

Turning Customer Interactions into Money: Using Predictive Analytics to Achieve Stellar ROI - PDF file
This whitepaper makes the case for using predictive analytics as a catalyst for that growth. It includes best practices from several global companies including: Cablecom, Royal & Sun Alliance, and T. Rowe Price. Ultimately, it is about maximizing the level of understanding that can be achieved with customer data, and then taking proactive steps to establish new processes and activities based on that knowledge to achieve stellar ROI results.