• Home
• Solutions
• Software
• Customers
• Training
• Services
• Store
• Support
• Partners
• News
• Events
• About SPSS

Nov 19, 2009
United States
Begins at: 1:00 PM CDT
Duration: 1 hour

With SPSS text analytics, you can read documents, blogs, wikis, tweets, e-mails, call center notes, surveys and other free form text – and turn the insight you gain into a true strategic asset.

This webinar will show how text analytics can help you make sense of any text, including Web 2.0 sources such as social networking sites, and use the information to get a better understanding of your customers, your products, and your competitors.

Through real-world examples and demonstrations, you will learn how to extract and make sense of free-form text resources, and act on the insight you gain. Find out how to unlock predictive secrets from text sources, and combine that information with structured data to build powerful predictive models that can inform decision making.

We’ll show you how to use text analytics with social media and other Web 2.0 sites to understand trends, and what your customers want, and how they’ll behave. We’ll demonstrate using text analytics in modeling to make your models better, and how to use automatic translation from more than 30 languages to make sense of your global customer base.

Your customers are talking about you, and you can gain a genuine advantage by knowing what they are saying. Attend this webinar and learn how you can “listen in” – and act on the information to gain a competitive edge.

View the archived recording. At the SPSS - Webex site, please select "View Recording" at the bottom of the screen. You may need to download the Webex Player in order to view and listen to the recording.